SEO
HTTP Status Codes and Search Engines
Server Status code are the number values of the HTTP request. It is important to understand the different server status code that will be useful in the SEO perspective and how search engines bots react to the same.
Before getting into the server status codes it is important to understand the difference between HTTP /1.0 and HTTP/ 1.1 protocols. The HTTP/1.0 protocol has been stunningly successful and as a measure of its popularity, HTTP accounted for about 75% of Internet backbone traffic. In spite of its success, however, HTTP/1.0 is widely understood to have numerous flaws. To overcome the flaws in HTTP/1.0 the HTTP-Working Group (HTTP-WG) developed an improved protocol, known as HTTP/1.1. This specification states the various requirements for clients, proxies, servers and later became an Internet Engineering Task Force (IETF) Draft Standard. The server status code tends to differ based on the version of the HTTP.
Keyword Analysis: SEO Measurable Parameters – Part 2
This is the second part of my series of post on SEO Measurable parameters. Previously I discussed about the Pre SEO factors and the website audit in the Website Audit: SEO Measurable Parameters – Part 1 of my post. As a continuation to my previous post we are going to discuss about the keyword research and analysis phase however the performance parameters of the keyword w.r.t the website traffic will be discussed in the later stages of this series of post.
Website Audit: SEO Measurable Parameters – Part 1
Converting a lead is never an easy job with no 100% guaranteed results and even if you guarantee people will come up with a link saying that “No one can guarantee results” how come you? But still the industry is getting more and more clients with great potential. If you are thinking of an industry that would best match with above phrases, yes you are right it is SEO industry.
I have decided to write a series of post explaining what are the measurable parameters in a SEO process that a client can review to better understand whether the process is going in the right direction or not. This post would feature various reports that a client can expect/request from an optimizer to better monitor the performance.
SEO and Website Structure – Define Value of Proposition
Both humans and search engine crawlers are alike and both need a structured and well planned website with clear internal links for them to follow and reach the deep level. Getting your website listed in top SERP will not do any trick and your inner pages should be easily accessible from your home page / landing page. Keeping things simple would make easier for bots and users.
